Most popular picture of Scotland on social media revealed

Social Media

Destination: Mo Thomson's picture of the Isle of Harris came out on top.

An image depicting the blue seas and white sandy beaches of Harris has topped a VisitScotland list of the most popular pictures of the country on social media.

The photograph had the most engagement on the organisation’s Facebook, Twitter and Instagram accounts throughout summer 2016.

Mo Thomson’s picture received more than 333,400 likes, shares, retweets and comments and even had many comparisons to the sunny beaches of the Caribbean.

Other destinations which made it to the top were Dunottar Castle in Stonehaven, Lunan Bay in Angus, Jedburgh Abbey in the Borders and St Magnus Cathedral in Orkney.

Jedburgh Abbey, Scottish Borders.
Jedburgh Abbey, Scottish Borders. Laurence Norah
The majority of the images posted on the accounts are shared by visitors and lovers of Scotland.
Between April and September, VisitScotlands posts about Scottish destinations received more than 7.3 million likes, shares, retweets and comments.
Dunottar Castle, Stonehaven.
Dunottar Castle, Stonehaven. Neil Donald

VisitScotland chief executive Michael Roughead said: “The way that visitors access information about Scotland has changed dramatically over the past five years and our ambition is to reach more people than ever before with inspirational and exciting information about Scotland.

“We regard our social network followers very much as a community and we enjoy engaging with both our regular contributors as much as those who communicate with us for the first time.”

He added: “We’re delighted that these stunning images have topped the list of social media engagement and we hope that many more people will share their own treasured stories and images of all the beautiful regions across Scotland with us, so we can continue inspiring visitors for many years to come.”

Anstruther harbour in Fife.
Anstruther harbour in Fife. Edinburgh Photo Walks

The top VisitScotland social media images for each region:

  • Dunnottar Castle – Aberdeen City & and Shire
  • Puffin on the Isle of Staffa – Argyll and the Isles
  • Isle of Arran over Saltcoats harbour – Ayrshire and Arran
  • Lunan Bay – Dundee and Angus
  • White Horse Close – Edinburgh and the Lothians
  • The Kelpies – Forth Valley
  • Lerwick – Shetland
  • Jedburgh Abbey – Scottish Borders
  • Blackwatch Tower and Museum – Perthshire
  • Beaches on Isle of Harris – Outer Hebrides
  • St Magnus Cathedral – Orkney
  • St John’s Church in Ballachulish – Highlands and Islands
  • Glasgow from the air – Glasgow
  • Anstruther Harbour – Fife
  • Loch Ken – Dumfries and Galloway
The Kelpies by the M9 near Falkirk.
The Kelpies by the M9 near Falkirk. Edinburgh Photo Walks
St Magnus Cathedral, Orkney
St Magnus Cathedral, Orkney Kenny Ritch

[Source:-STV News]